Creata in collaborazione con l’agenzia di Amsterdam Pool Worldwide, la campagna debutta sulle pagine Facebook e Twitter ufficiali TomTom, per poi ampliarsi gradualmente ad altri canali online con banner dinamici e video, fino a metà gennaio.
Credit
End responsible at TomTom: Patrick Stal, Kelly McConville
Concept: Pool Worldwide
Creative Strategy: Pool Worldwide
Account: Pool Worldwide
RTV Producer: Sio van Bochove
Production Company: Pool Worldwide
Director: Paul Meijer
Producer: Sio van Bochove
Editor: Robert van Ees
Post production: The Ambassadors
Sound studio: The Ambassadors