Paul O’Donnell, Chief Executive of Ogilvy EMEA has been voted as the new President of the European Association of Communications Agencies (EACA) for a two-year term. He succeeds Dominic Grainger, Chief Executive Officer, WPP Specialist Communications, who has been EACA’s head since 2016.
O’Donnell’s two-year tenure will be focussed on increasing co-operation and collaboration across Europe as the world’s largest advertising market responds to the twin challenges of Coronavirus and Brexit. Agencies and national trade bodies need to work together as never before to maintain market access for services, says the press release, support employment for people and create tangible value for clients. Taking the broadest possible definition of the ‘European market’, including opportunities in Eastern Europe, Turkey and the continued close engagement with the UK, irrespective of the final terms of Britain’s formal departure from the EU.