Adam & EveDDB e Nexus Studios con Sony Interactive Entertainment presentano il nuovo spot per PlayStation Now.
La campagna Global, con i suoi numerosi personaggi, storie e mondi, consegnati direttamente nelle case dei giocatori, racconta il servizio di streaming di PlayStation, con il quale è possibile accedere immediatamente a centinaia di giochi. Per descrivere questa sensazione di gratificazione istantanea, in CGI, i personaggi più famosi del mondo del gaming, come Kratos, Scorpion e Nathan Drake, si schiantano contro le case dei giocatori.
Credit
Client: Sony Interactive Entertainment
Brand: Playstation
Project/Campaign Name: Now
First Air Date: 3 Rd October 2019
Svp, Global Marketing: Eric Lempel
Vp, Marketing: Mary Yee
Sr. Director, Global Store &Amp; Services: Gareth Barker
Sr. Product Marketing Manager: Brian Dunn
Sr. Product Manager Ps Now: Zoe Zawada
Creative Agency: Adam&Amp;Eveddb
Chief Creative Officer: Richard Brim
Executive Creative Director/S: Ant Nelson, Mike Sutherland
Creative/S: Jon Farley, Alex Lucas, Matthew Osbourne
Chief Production Officer: Anthony Falco
Agency Producer/S: Rebecca Holt, Jaki Jo Hannan, Clio Mcleary
Chief Strategy Officer: Martin Beverley
Planning Director: David Mortimer
Ceo: Mat Goff
Business Director/S: Matthew Harris
Account Director/S: Faye Morten
Account Manager/S: Madeleine Burrell
Global Business Director: Sybille Chrissoveloni
Global Account Director: Andrew Wynn
Head Of Design: Paul Knowles
Artworker: Dave Callow
Retouching: Jon Webb
Motion Designer: Hash Khan, Jamie Wathen, Joe Hollingworth
Interactive Creative Director: Hash Milhan
Lead Developer: Mark Joyce
Digital Display Lead: Marceline Le Gaufey
Head Of Delivery: Terry Pigott
Digital Project Manager: James Brown
Media Agency: Mediacom
Production Company: Nexus Studios
Head Of Production: Luke Youngman
Executive Producer: Ollie Allgrove, Judy Hill
Producer: Alan Traquair
Director: Mischa Rozema
Uk Production Manager: Janine Carter
Cinematographer: Steve Annis
D.O.P: Steve Annis
Editing Company: Tenthree
Editor: Stephen Dunne
Edit Assistant: Blaine Pearson
Post Production: The Mill
Post Producer: Kirsty Ratcliffe/Alex Fitzgerald
Creative Director: Mike Chapman
2d Lead Artist: Peter Hodsman
3d Lead Artist: Alan Williamson
Colourist: James Bamford
Music Supervisor: Siee Creative Services Group
Audio Post Production: Sam Ashwell @ 750mph
Soundtrack Name And Composer: Twilight Time By The Platters
Service Company: Unit And Sofa (Prague)
Executive Producer: Jitka Fridrichova
Line Producer: Eva Perez
Project Manager: Martina Petrikova
Project Coordinator: Iris Koutova
1 St Ad Czech Republic: Jan Mensik
Photographer: Nicky Hamilton
Photographic Agent: Process
First Assistant: Neil Blake
Digital Operator: Laimonas Stasiulis
Production Designer: Ondrej Lipensky
Stylist: Oscar Charpentier
Make-Up: Michaela Kyselova
Service Production: Unit Sofa
Executive Producer Unit Sofa: Jitka Fridrichova
Line Producer Unit Sofa: Eva Perez Lescay
Cgi &Amp; Retouching: Happy Finish
Cgi: Simon Allan
Retouching: Vahakn Vorperian
Producer: Mia Dobson
Account Manager: Luke Heywood