Giorgetti launches the new 2020 advertising campaign, ‘Object to project’, referring to the publication celebrating the 120 years of the brand.
The claim emphasizes the ability to design entire ambiances, in which products come to life.Walls, accessories and boiseries of the architectural space have been realized with materials from the Giorgetti collection.
The first two subjects of the advertising campaign are Skyline sofa by Carlo Colombo and Amadeus table by Roberto Lazzeroni from the 2019 collection. Iconic products are included in each subject, showing Giorgetti’s ability to bring together new items and icons, such as Hug armchair by Rossella Pugliatti and Nyn corner cabinet by Chi Wing Lo.
