Cannes Lions has today announced Swati Bhattacharya, Chief Creative Officer FCBULKA as the 2019 See It Be It Ambassador, guiding the participants through the programme and leading the discussion around the theme for this year which asks participants to ‘Invite yourself’.
Through the See It Be It initiative, launched in 2014, Cannes Lions has fully funded over 70 women to attend the Festival, providing them with an exclusive learning experience and exposure to the global creative community. In partnership with Spotify, the programme supports the next generation of female creative directors and takes an active role in shaping the industry to become more representative of the world we live in.
See It Be It also provides access to an international network of peers, mentors and sponsors. It offers profile building opportunities and support to cultivate local communities and networks. As official See It Be It partner, Spotify helps brings this initiative to life through events at the Festival and around the world throughout the year.