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Gerety Awards 2022, a proposito di creatività. Ayesha Ghosh, Managing Director, Wieden+Kennedy, India: the gorgeous craft of Womb Stories and the audacity of Eat a Swede

It was lovely to be in the middle of such thoughtful ad women, discussing really really good creative work; the stuff that makes us love our jobs. The gorgeous craft of Womb Stories and the audacity of Eat a Swede, particularly, stayed with me. But I must also call out the meticulousness of the Black Elevation Map, with its creative visualization of reams of different types of data, to focus the spotlight on Black culture in the US.

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