Quest’anno Kevin the carrot, protagonista in UK del Natale Aldi da sei anni, accompagnato dal simpatico nonno, intraprende un tour nella fabbrica piena di dolciumi, incontrando diversi personaggi. Lo spot si apre con 5 fortunati vincitori che non vedono l’ora di iniziare l’avventura insieme a Kevin per poi concludersi con l’invito a condividere la magia delle Feste.
Credit
Client: Aldi UK
Marketing Directors: Jemma Townsend & Laura McKinlay
Marketing Manager: Jake Garner
Marketing Assistant: Kayleigh Walker
Creative Agency: McCann
Chief Creative Officer: Dave Price
Creative Leads: Clive Davis & Andy Fenton
Managing Partner: Lee McGuffie
Business Director: Jane Colbeck
Business Leads: Cara Harcombe & Josie Campbell
Project Manager: Ella Timmins
Head of Effectiveness: Jamie Peate
Planning Partner: Jonathan Brown
Group Strategy Director: Darren Hawkins
Head of Broadcast: Lucy Moore
Production Company: Riff Raff
Executive Producer: Tracey Cooper
Producer: Paz Parasmand
Production Company: Psyop
Directors: Todd Mueller & Kylie Matulick
Executive Producer: Jim Brattin
Producer: Kallan Kagan
Editing: Marshall Street Editors
Editor: John Mayes
Producer: SJ O’Mara
Audio: Wave
Audio Engineer: Parv Thind
Producer: Katie Buxton
Media Buying & Strategy: Starcom
