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Ciak si gira, ed è una Ford che fornisce l’energia

Da un’idea di BBDO Canada è stato realizzato un cortometraggio, ‘Mushroom‘, utilizzando la potenza dei veicoli elettrici Ford. Nel film non viene mostrato un solo veicolo Ford.

Le riprese del film di quasi sette minuti e mezzo sono state interamente alimentate da veicoli elettrici Ford – effetti di fulmini e tempeste di vento sul set, telecamere ad alta definizione e persino la caffettiera della produzione – se serviva un kilowatt, era un veicolo elettrico a fornirlo.

Per ‘Mushroom’ dietro la macchina da presa Danilo Parra (Soft Citizen), regista che ha diretto lavori commerciali per marchi come Nordstrom e Apple, oltre a video per artisti come A$AP Rocky e Weezer.

Credit

Client: FORD

VP, Marketing & Sales: Jim Hartford

Director, Marketing Communications: Gemma Giovinazzo

Primary Brand Communications Manager: Kristina Webb

Vehicle Line Specialist Mach-E/Comm Vehicles: Logan Traynor

Vehicle Line Marketing Manager Mach-E/Comm Vehicles: Alexa Desjardins

Vehicle Line Marketing Specialist, F-150: Morris Chiang

Vehicle Line Marketing Specialist, F-150: Joseph Comacchio

Creative Agency: BBDO Canada

Chief Creative Officer: Max Geraldo

SVP, Exec Creative Director: Derek Blais

VP, Creative Director: Mike Schonberger

Sr Copywriter: Simon Craig

Sr Copywriter: Emma Quiroz

VP, Group Account Director: Justin Seegobin

Sr Account Director: Wes Dean

Account Executive: Aidan Bingham

SVP Integrated Production: Beatrice Bodogh

Producer: Nikki Drakul

Strategy Director: Aaron Arellano

Sr Project Manager: Michelle Rawlings

Directed by: Danilo Parra

Powered by Ford Electric Vehicles

Written by: Danilo Parra, Jamie Fraser

Starring:

Veronica De Cecco

Technician, Mineralogy Research

Thomas Bolton as Old Timer

Aaron MacPherson as Young Hiker

Production Company: Soft Citizen

Executive Producer: Jaclyn Morga

Executive Producer: HOP Rob Burns

Executive Producer Riffraff Films: Matthew Clyde

Executive Producer Riffraff Films: Matthew Fone

Executive Producer Riffraff Films: Kate Brady

Editor: Danilo Parra

Score: Ben Brunnemer

Sound Mix: Dean White

Colorist: Patrick Devine

Assistant Editor: Kalil Haddad

VFX: Super Dave McGhie

VFX / Editorial: B2Y

VFX Supervisor: Dimitar Itskov

Producer: Bogomil Georgiev

Media Agency: Mindshare