Design Italian Winners
Un Silver Lion e un Bronze Lion a AUGE HEADQUARTER HD Design Firenze/Mutti Special Edition for FICO Eataly World (2 shortlist)
Un Bronze Lion a PUBLICIS Milan Italy- Publicis N.Y./ Diesel Go With The Fake
(1 shortlist)
Grand Prix – The Trash Isles
Agency AMVBBDO
Client LADBible / Plastic Oceans
In the North Pacific, an area of plastic trash the size of France has formed. Governments have simply ignored it so the Plastic Oceans Foundation and LadBible submitted an application to the UN to recognise The Trash Isles as an official country. If granted, this would compel other nations to clean it up. As a result, 200,000 people became citizens and the campaign reached half a billion people
The Design Lions celebrate visual craftsmanship. Entries will need to demonstrate how design has been used to define a brand or communicate its key messages. That is, work in which a unique visual identity leads to consumer recognition or understanding.
