In his expanded role, Topçuoğlu will continue to report directly to TBWA\Worldwide President and Ceo Troy Ruhanen, adding a number of markets in Western Europe to his purview, including Finland, Ireland, Italy, Manchester, Spain and Sweden, among others.
After founding his own agency in 1993, Topçuoğlu partnered with TBWA in 1999 to form TBWA\Istanbul, which today remains the dominant agency in Turkey. He was promoted to President, TBWA\CEE, Middle East and Africa in 2015, and has driven numerous innovation initiatives across the region, including a custom training program with Facebook and scaling TBWA’s best data practices across markets.
