Stilata da WARC Creative, la classifica per efficacia combina i risultati dei principali premi della comunicazione al mondo.
Le Top
#1 campaign: ‘Shah Rukh Khan-My-Ad’ by Ogilvy Mumbai / Wavemaker Mumbai for Cadbury
#1 creative agency: Leo Burnett Dubai
#1 media agency: Mindshare New York
#1 network: Ogilvy
#1 holding company: Omnicom Group
#1 brand: McDonald’s
#1 advertiser: AB InBev
#1 country: USA