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Quando il racconto è una bella storia, la guardi fino in fondo. Il Natale della UK National Lottery sale sul treno, ed è subito amore

Nel film della durata di 3 minuti e mezzo due ragazzi si incontrano per caso su un treno e iniziano a parlare. Ma la giovane a un certo punto deve scendere frettolosamente e il ragazzo usa un biglietto della National Lottery per scrivere il suo numero di telefono. Purtroppo cade in una pozzanghera e gli ultimi numeri si cancellano. Riusciranno a ritrovarsi (vincitori)?

Firmato adam&eveDDB e diretto dal premio Oscar Tom Hooper, ha come colonna sonora un nuovo arrangiamento di ‘Faith’ di George Michael, eseguito dall’artista Sleeping At Last. La pianificazione prevede il cinema, con tagli che appariranno online e in tv.

Credit

Client: Camelot
Brand: The National Lottery
Project/Campaign name:
Client: Executive Director – Matt Ridsdale;
Head of Marketing Communication – Anna McInally;
Marketing Manager – Sophie Morgan;
Brand Manager – Lauren Pinkus;
Brand Manager – Jayna Bacchus;
Assistant Brand Manager – Lucie Pelaez;
Campaign Planning Manager – Natalie Littlechild
Group Executive Creative Director: Ben Tollett
Chief Creative Officer: Richard Brim
Creatives: Forrest Clancy; Jay Parekh
Agency producers: Nikki Cramphorn; Tristan Baker
Ceo: Tammy Einav
Managing Partner: Sam LeCoeur
Business Director: Fay Taylor
Account Director: Tejen Shah
Account Managers: Zahra Ahmed
Global planning partner: Heather Alderson
Planning directors: Stuart Williams, Róisín Mulroney
Senior project manager: Amy Waldman
Project manager: Caitlin Fletcher
Designer: Scott Silvey
Agency legal counsel: Tom Campbell
Media agency: Dentsu
Media planners: Niall McEvoy; Dominic Sadler; Sarah Francis
Production company: Smuggler
Director: Tom Hooper
Executive Producer: Fergus Brown
Producer: Nick Sutherland-Dodd
Cinematographer: Steve Annis
Casting: Dan Hubbard Casting & Beast Casting
Editing Company: The Whitehouse
Editor: Russell Icke
Editor Asst: Steven Waltham
Post Production: Framestore
Post Producer Alexia Paterson
VFX Supervisor: Pedro Sabrosa
2D Supervisor: Ben Taylor
Colourist: Simon Bourne @ Company 3
Music Written / Composed by George Michael
Arranged & Performed by Sleeping At Last
Additional Orchestration: Chris White
Produced & Supervised by Siân Rogers @ SIREN
Label: Music Alternatives
Publisher: Warner/Chappell
Audio Post Production: Sam Ashwell @ 750