Conflicts are one of the leading causes of hunger affecting millions of people around the world. Six out of ten undernourished people live in regions impacted by conflct.
Hunger itself is often used as a weapon of war against civilians. In light of this, in countries such as Yemen, Syria, Nigeria, Democratic Republic of Congo, Central African Republic or South Sudan, hunger is deliberately used as a weapon of war proving to be as effective as bombs and bullets. In order to condemn these crimes Action Against Hunger and ad agency Herezie Group launch #StopHungerCrime.
The fight against hunger is also a fight for peace. That’s why the general public is being asked to help condemn these crimes. People can join the cause and post a picture of their own knife and fork making a cross with the hashtag #StopHungerCrime.
Credit
Advertiser : Action Against Hunger
Brand Managers : Lucie Codiasse, Delphine Marques
Agency : Herezie Group (Vaudoo and Herezie)
Ceo: Andre Stillacci
Coo: Pierre Callegari
Executive Creative Director : Baptiste Clinet
Associate Creative Directors : Axel Didon, Joseph Dubruque, Raphael Stein
Art Director : Rodolphe Pinta
Assistant Art Director : Raphaël Sold
Managing Director : Anne-Sophie Royer
Account Director : Tiffany Bled
Strategic Planning : François-Xavier Gaspy
Project Manager : Joy Moisy, Hugo Ravote
Head of Tv: Barbara Vaira
Tv Producer : Tanya Kozlova
Production Company : The Cabs
Directors : The Cabs
Post-Production : The Cabs
Music: Pritouri Se Planinata (Philip Koutev)
Sound Studio : Diner au Motel
Cutlery Design : Design 5:5
Cutlery Production : AKT Jewels
Pr Agency/influence: Hill + Knowlton Strategies Paris, Digital Playas, Anne Rabasse
