The Gunn Report for Media, rilascia il Report che evidenzia le migliori performance media dell’anno scorso, rilevando i risultati dei principali contest, nazionali e globali che coinvolgono 40 mercati.
Le principali evidenze
Most Awarded Media Agencies in the World 2016
1 Starcom USA
2 Mindshare India
3 PHD New Zealand
4 OMD USA
5 OMD UK
Most Awarded Media Agency Networks in the World 2016
1 OMD
2 Starcom MediaVest
3 PHD
4 Mindshare
5 Mediacom
Most Awarded Advertisers in Media in the World 2016
1 Heineken
2 Coca-Cola
3 McDonald’s
4 KFC
5= Microsoft
5= Samsung
Most Awarded Countries in Media 2016
1 USA
2 United Kingdom
3 India
4 China
5 UAE
Media Campaigns of the Year 2016 (not ranked)
- Always, ‘Girl Emoji’, Starcom MediaVest Group (London)
- Ariel, ‘Removing The Stains Of Social Inequality. Share The Load’, Mediacom (Mumbai)
- Burger King, ‘McWhopper’, Y&R Media New Zealand (Auckland)
- DB Export, ‘Brewtroleum’, PHD New Zealand (Auckland)
- Louis XIII Cognac, ‘#NotComingSoon’, Fred & Farid (New York)
- Manulife, ‘The Price Of Living 2040’, PHD (Hong Kong)
- Microsoft, ‘Tomb Raider Survival Billboard’, EMT/Dentsu Aegis (London)
- Sainsbury’s, ‘Starting The Gift Of Reading At Christmas’, PHD (London)
- Swedish Tourist Association, ‘The Swedish Number’, Ingo (Stockholm)
- The Art Institute of Chicago, ‘Van Gogh BnB’, Starcom Mediavest Group (Chicago)
- Untold Festival/National Institute for Blood, ‘Pay With Blood’, UM Romania (Bucharest)
Per il Report completo www.gunnreport.com
