Station with a View, l’ooh digital di Skoda France alla Gare de Lyon. Il panorama scorre a bordo della nuova Karoq

Škoda is introducing the Karoq, a sleek, modern compact version of the suv aimed at urbanites. With its signature ‘Another Way’ slogan, the new model promises high-quality performance for the daily commute as well as ventures into the countryside. Breaking out of the daily grind has never been so easy.

Parisians spend an average of 92 minutes boxed up in the metro every day.  In order to fulfill their ‘Make your own road’ pledge, Škoda and its agency Rosapark have created an experience to help commuters escape the daily routine. From December 20 to 26, visitors to the city’s Gare de Lyon will find a new ooh digital installation featuring ‘Station with a View’, a film that takes viewers through some of France’s most charming countrysides, from the famed Pyrénées to the posh Ile de Ré. The immersive film, which was shot from inside a Škoda Karoq outfitted with hd cameras, shows a passenger’s point-of-view from inside the new model, taking viewers out of the city and into dreamy scenic vistas.